Profile Refresh

Run every week. Connect Google Docs and Instagram, then set it up: scan Herriman City council and planning commission agendas and minutes, plus the Utah Public Notice website, for anything that touches housing, zoning, roads, schools or new development. Rank each item by how much it could affect home values in the southwest valley. Draft a post that explains what it means for owners in plain words, with a link to the source. Report facts only. Take no political side. I approve everything before it posts.

Run a listing launch when I send you an address, in its own chat. Connect Instagram, Canva and Follow Up Boss, then set it up: pull the listing details and photos, then write the hook, the caption and the carousel copy in my voice. Build a seven day posting plan that runs from coming soon to open house. Then check my Follow Up Boss database and tell me which past buyers should get a personal message before the listing hits the feed. Draft only. I post.

Run my open house with a crew of five. Connect Canva, Instagram and Gmail, then set up these roles: a Promoter who builds the flyer, the story frames and the neighbor letter. A Scheduler who lines up the posts and emails on a countdown. A Greeter who writes my sign-in script and the three questions I ask every visitor. A Debrief who turns my notes into buyer profiles. A Closer who drafts every follow-up within two hours of the door closing. Everything is a draft until I approve it.